The drinks trade will be buzzing today as the trailer is released for the brand new, upcoming TV series that places spirits and good times side by side.
‘The Three Drinkers Do Scotch Whisky’ is an ‘edutainment’ style travelogue through Scotland that follows three friends who want to know more about what they’re tasting. The friends are Colin-Hampden White (wine and whisky professional and Keeper of the Quaich), Aidy Smith (wine and spirits personality) and Helena ‘Winebird’ Nicklin (wine writer presenter and Head of Content at Winerist.com).
“We were keen not to make this all about pretentious swirling and sniffing with lots of lofty tasting notes,” says Smith. “Instead, we wanted to show some mates having fun in a beautiful country and learning a little along the way.”
Winerist are delighted to be the media partner for The Three Drinkers Do Scotch Whisky. From November, we will be offering wraparound content in the form of written features, behind the scenes footage, suggested Scottish itineraries and bookable whisky experiences.
The series will air for the first time in mid November on Amazon Prime and will be available to a potential global audience of 250 million.
Can’t wait that long to get your fill of Scotland? See the experiences we have lined up for you already…